Understand your customers to better keep them
Follow the evolution of your customer base, who buys, who comes back, who drops out — and why.
Already adopted by 150+ e-retailers in France
The LTV table, to see the distance
Follow month by month:
- The volume of new customers
- The deadlines between the 1st, 2nd, and 3rd order
- Repurchase rates
- The average customer value (LTV) over time
- The number of customers who place a 2nd, 3rd, 4th and 5th order or more
Cohort by cohort, you follow the progression of loyalty, more than a repeat rate, it's a behavioral reading of customer retention.
The structure of your sales at a glance
The ring chart shows you the structure of your sales volume:
- share of the first orders,
- part of the repeat (2nd to 4th),
- share of ultra-recurring customers (5+).
It's an immediate read to find out if your growth is based on acquisition... or loyalty.
The customer base, finally readable
This dashboard gives you a complete and actionable overview of your database:
- customers vs prospects,
- opt-ins available,
- monthly evolution of the acquisition,
- cumulative evolution of databases (customers & prospects).
You are no longer just looking at the size of your base, but at its real quality.
Active, dormant: where are you really at?
Visualize the evolution of your active consumers.
You see, over the last 12 months:
- the growth of active customers (per purchase),
- the gap with your entire base,
- and the real activation rate of your customers.
Ideal for understanding if your CRM strategy is building loyalty... or stagnating.
Dilly, the AI that turns your customer data into levers
And to go further, Dilly accompanies you.
It is your AI co-pilot, connected to your dashboards, who answers your questions in natural language and offers you:
- clear analyses,
- concrete recommendations,
- benchmarks to help you locate yourself
Examples:
“Is my repurchase rate down among February customers?”
“What customer segment has generated the highest LTV over the last 3 months?”
“What is my lead activation rate?”
Dilly reads the data for you. And tells you what to do.
They tested. They won.
